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A quote from Arthur Charles Nielsen
(September 5, 1897–June 1, 1980)
He founded his company in 1923 in Chicago, Illinois, in order to give marketers reliable and objective information on the impact of marketing and sales programs. ACNielsen began expanding internationally in 1939, and now operates in more than 100 countries.
keywords : market analyst, marketing research, statistical sampling, random sample
Akamai monitors global Internet conditions around the clock.
With this real-time data, Akamai identify the global regions with the greatest attack traffic, cities with the slowest Web connections (latency), and geographic areas with the most Web traffic (traffic density).
Cool and Geeky!
A new digital hybrid is alive now : half geek, half marketer.
Marketers by trade, they also sport an hard-core interest in technology and social anthropology. Curious in nature, those individuals are constantly on the look out for digital advances changing our online space. Full of media and culture insights, they contextualize marketing by apply the most recent way to engage and connect.
Geek Marketers create competitive value by constantly learning and testing. They are the digital version of the Renaissance Man, a digerati of all marketing advances.
